Director of Digital Innovation, Hacker Group
Scott Fasser has more than 18 years of experience in digital marketing and product management. He has launched products and managed digital marketing programs in larger technology companies, such as Real Networks, Sierra Online and Amazon, and in startups, such as Avenue A/aQuantive, Optify, Brand Digital and Domain Strategies. He brings a deep love of technology and marketing to his teaching and is determined to help participants understand how marketing technology systems leverage data to target, engage and drive response. He holds an MBA from the University of Washington.
Marketing Data Landscape & Tools (Autumn 2014) part of the Certificate in Digital Marketing Analytics