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Certificate in Software Product Management

Certificates » Software Product Management
Program Features
  • Hands-on experience building a financial business case in Excel
  • Group project spanning the program to develop a new product for an existing company
  • Practice using business frameworks and user research methods to refine product concept
  • Feedback on deliverables from senior-level product managers
  • Guest panels of leading product management professionals discussing career development
Who Should Apply
  • New product managers in the tech industry
  • Software developers, engineers and testers considering transitioning into product management
  • Tech industry business professionals in cross-functional roles such as marketing, sales, business development, operations and finance
  • Entrepreneurs interested in creating technology-based products or services 
Gain in-depth knowledge of the product life cycle for digital products in the Web, mobile and software categories. Explore how to define a market opportunity and how to propose a new product and analyze its business value. Study methods for developing user-centered product requirements and learn the key criteria for determining the minimum viable product. Discover how to identify the target customer, establish product positioning and select appropriate marketing tactics.
Key Outcome
You will learn how to drive the development of technology products from concept through execution and explore how to bring them to market.
Sections
Start Location Program ID Status
Autumn 2015  Details Details Bellevue 5082
Course Dates Days Instructor
Software Market Dynamics Sep 30 - Dec 16, 2015 W Grupp
User-Centered Requirements Jan 6 - Mar 16, 2016 W Greff
Going to Market Mar 30 - Jun 8, 2016 W Saito
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Contact us or call 888-469-6499.
Program Highlights
Software Product Management: Video Thumbnail

Aaron Schuh, graduate of the University of Washington Certificate in Software Product Management program and owner of a Seattle software company, shares his experience in the program and how he applied his new knowledge and skills to his company.

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