About this Program
There are many different ingredients in the recipe for business success. In this certificate program, you’ll get a thorough grounding in the important aspects of business management and fine-tune your leadership skills.
We’ll explore the key elements common to all businesses, including accounting, finance, human resources, marketing, organizational behavior, planning and project management. You’ll gain insight on how to increase productivity, craft strategy and develop and implement effective business plans. Whether you’re looking to advance in your current organization, move into a different role or start your own business, you’ll gain the training you need to reach your goals.
Professionals who want to broaden and deepen their knowledge of business fundamentals.
Hear from instructor Leta Beard about how the program explores the inner workings of the different functional areas in business, such as strategy, marketing, human resources, finance and accounting.
Play What You'll Learn
Essential financial concepts, including how to analyze financial statements, understand security valuation and evaluate market structure
Techniques for identifying and addressing marketing challenges and opportunities
Evidence-based approaches for managing individuals and teams to increase organizational effectiveness
How to conduct a strategic business analysis and determine long-range goals
How to create and grow new business ventures
Get Hands-on Experience
You’ll develop a business plan for a startup company or an established organization.
Choose from noncredit and Credit options
This program offers both
credit and noncredit options. You must complete both classroom courses for the in-person program to be eligible for credit; the online program offers credit for each individual course.
If you enroll in the program for credit, you’ll earn a grade of either credit (CR) or no credit (NC) for each course, depending on your performance — not a numerical grade that can be included in your GPA. If you want to take the credit option with the intention of later applying those credits to a graduate degree, check with your intended program before registering to make sure your credits will apply. The UW Foster School of Business does not accept credits from this certificate program.