Coronavirus Update

For the safety of our community, UWPCE programs will be taught remotely for the 2020-21 academic year.

For more information, see our Coronavirus FAQ

Fund Development Fundamentals


Course Details

This course can only be taken as part of the Certificate in Fundraising Management.

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About this Course

Learn about the world of fundraising and philanthropy, specifically the frameworks, principles and methods for fundraising. Become familiar with standard tools used by fundraising professionals for moving supporters from information to interest and from involvement to investment.

What You'll Learn

  • Fundamental concepts that underpin strategic fundraising and elements of a sustainable fundraising plan
  • Identification of strong prospects
  • How to develop a framework for a powerful case for support
  • How to optimize mail, digital and face-to-face appeals
  • Ways to frame a major gifts strategy

Program Overview

This course is part of the Certificate in Fundraising Management.

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