About this Program

If you listen to a podcast during your commute or while doing chores, you’re in good company. With the number of podcast listeners projected to surpass 160 million in 2023, according to consumer data firm Statista, podcasting’s reach is wider than ever. It’s no surprise that the need for professionals with audio storytelling and podcasting skills has surged.

This specialization will teach you the storytelling and audio production skills you need to create compelling podcasts. You’ll dive into podcast formats, scriptwriting and audio interviewing techniques. You’ll work with common audio recording equipment and learn how to create soundscapes and mix together multiple audio files. We’ll also discuss how to build an audience and market your podcast, with an eye toward monetization. By the end of the specialization, you’ll have produced an eight-minute clip of a podcast episode to kick off your series.

Designed For

Content creators, advertising specialists, journalists, educators and nonprofit and media professionals who want to incorporate podcasts into their work. This specialization is designed for a nontechnical audience.

See Requirements

Skills You’ll Gain

• Audio storytelling
• Audio interviewing techniques
• Audio equipment basics
• Audio production
• Sound editing
• Digital content creation
• Digital content strategy
• Podcast marketing

Get Real-World Experience

• Produce your own original eight-minute podcast episode from start to finish
• Work with professional scriptwriters to improve your podcast’s script  
• Record and edit high-quality audio for your podcast episode

Career Stats

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