Drive the Development of Technology Products from Concept to Launch
Next start date:
October 6, 2021
Producing great tech products isn’t just about design and development — a skilled product manager can make the difference between success and failure in the market. With thousands of products released each year, product managers occupy a key role in the tech industry, and companies often compete to hire the best talent.
In this three-course certificate program, we’ll investigate the life cycle for a diverse array of technical products. You’ll become well versed in managing the process from start to finish, guiding a team project that spans the length of the program. Gain the skills and confidence to bring any type of digital product to market successfully.
▸ Related Article: How to Become a Software Product Manager
▸ Related Article: Find the Right Business Management Program for You
Tech industry professionals who want to enter or advance in the field of product management.
To apply, you must have:
Including time in class, you should expect to spend about 6 to 8 hours each week on coursework.
If English is not your native language, you should have at least intermediate English skills to enroll. To learn more, see English Language Proficiency Requirements – Noncredit Programs.
International students are welcome to apply to an online offering of this program, which doesn’t require a visa. To enroll in a classroom offering, you must have a visa that permits study in the United States. This program does not enable students to obtain or maintain F-1 visa status. For more information, see Admission Requirements for International Students.
Classroom students will need:
Online students will need:
You earn the certificate by adhering to the program's attendance policy and successfully completing all required courses. For more information, see Earning the Certificate.
Adam Grupp, an instructor for the Certificate in Software Product Management, explains what students gain from the program and how they can apply it to their careers.
You may be eligible to apply for a UW Certificate Scholarship or Rotary Scholarship to cover most of the costs of this program. Scholarships are awarded based on financial need and the potential of the program to positively impact your career. For more information, see the Scholarships page.
Complete the courses listed below to earn the certificate. You may be able to take individual courses without enrolling in the certificate program; check the course pages for details.
Product Validation: Design & Development
Going to Market
Certificate in Software Product Management
Approved by the UW Paul G. Allen School of Computer Science & Engineering and the UW Department of Human Centered Design & Engineering.
View this program's advisory board.
Each of our programs uses an advisory board to review content, guide design and recommend updates to ensure the program remains current as the field of study evolves. By tapping the minds of the top thinkers, doers and leaders in the field, we offer a transformational learning experience. The following individuals serve as the advisory board for this program.
Sara Borthwick, Senior Product Marketing Manager, Microsoft
Milkana Brace, Founder and CEO, Jargon.com
Patricia Cousins, Business Consultant in Product Management, Nike
Dave Flotree, Principal, Flotree Consulting
Matthew Greff, Principal Product Manager, Amazon
Reena Kawal, Product Management, Tableau
Mitchell Kruse, Product Marketing Manager, Microsoft Azure
Kaia Laursen, Director of Global Product Management, Expedia
Lewis Lin, Founder/CEO, Impact Interview; former Director of Product Management, Microsoft
Irina Menn, Founder and CEO, Hopela
Radu Moncanita, Software Development Manager, Amazon
Jenne Pierce, SVP Product, Apple Leisure Group
Aswin Pranam, Senior Product Manager, McKinsey & Company
Nina Schoen, VP, PMO and Web Analytics, Getty Images
Lalitha Subramanian, Assistant Director, International & Academic Programs, UW Continuum College
Keerthi Thiruvazhi, Director of Product Management - Global Digital Products, Starbucks
Join an upcoming information session to learn more about the program, curriculum and instructors.
“The UW program gave me a lot of connections, which is very useful. It’s given me a powerful voice in the industry.”
Combine the convenience of online learning with the immediacy of real-time interaction. You’ll stream courses online and interact with your instructors and fellow students via chat, web conferencing or phone, all in real time. Learn More »
Attend classes part time at one of our convenient locations in the Puget Sound region. You’ll engage face to face with your classmates and instructors as part of a highly interactive curriculum. Learn More »
Senior Technical Program Manager, Software Product Management, Amazon
Like the captain of a ship, a software product manager steers a product from idea to market. Find out about this key role in getting a product to market and how you can get behind the wheel.
Whether you're looking to add to your marketing toolbox or break into the industry, we have an array of programs to help you take your marketing skills to the next level.
Want to boost your business skills? We’ve got a variety of management programs that will help you get things done on time and on budget and tackle problems as they arise.
The UW's Certificate in Software Product Management was recognized with the Outstanding Non-Credit Program Award at the University of Professional and Continuing Education Association (UPCEA) West Region Conference.
If you’re thinking about heading back to school, you’re probably also wondering how you’ll pay for it. To help you figure that out, we’ve put together a list of ways to help fund your education.
Your company can help pay for that career-boosting certificate or degree program — if you know how to ask. Find out how to best position yourself for educational assistance.
Explore the fundamental principles of entrepreneurship that are paramount for success in today’s business climate. Learn what makes for a compelling vision and how to craft a business plan to execute that vision.
Acquire in-depth knowledge of user-experience design and research. Learn sophisticated methods for planning and developing intuitive, user-friendly digital tools and products.
Build the skills needed to orchestrate all stages of a program, from development to closure. Study material that aligns with the Program Management Professional (PgMP)® certification exam.
Learn the tools needed to guide sophisticated projects involving cross-functional teams. Study a curriculum that aligns with the Project Management Professional (PMP)® certification exam.
Study the full life cycle of digital product development. Learn how to manage the process, guide a team and bring a product to market successfully.
Discover how to analyze an organizational business problem and develop business requirements and targeted solutions to address the challenge.
Learn what it takes to succeed as a sales professional. Gain the skills to understand your customer’s needs and provide winning solutions.
Study the circumstances and considerations that leaders need to account for when creating a business strategy. Learn about frameworks and planning tools to collect data and how to involve stakeholders in strategic planning.
Be among the first to receive timely program info, career tips, industry trends and more.